How to Grow Your Business Working from Home
Ever since the start of covid, the world of work has been shifted from the office to remote working. With the advanced technology we have in this day and age, we’ve realised that remote working is the way forward for many businesses. Businesses are able to cut down on office costs, save time commuting to and from the office, and spend more time working. Although there are endless benefits towards remote working, many people are asking the question, how can you grow your business effectively from home?
- Digital Presence
- Time Management
Your website is everything! It is your online business card, brochure, sales team, lead generator, and more, and with 80% of people making their decisions online, your website needs to be a good one! Especially when your business is based online, you want to make a good first impression and wow your audience. With so much competition in this day and age, you want to make sure you have a bold, eye-catching and clear website. Invest in your website and you’re guaranteed to see results!
Marketing has changed drastically in the last few years. As technology has advanced, the world has moved online. Traditional marketing methods aren’t as effective for SMB as they used to be, therefore it’s crucial for you to have an active digital presence. A digital presence is very important as it allows your audience to find you, interact with you, and trust you. Invest in a digital marketing strategy and you’re bound to reach your audience.
As you’re not in an office environment and you’re working from home, you need to be much more disciplined with yourself and ensure your team is as well. It’s important to find ways to separate your free time with your work time. Working from home can be distracting so allocate an area in your household as your workspace. You will need to consider that your team has all the basic necessities in order to work from home. Such as a desktop, high-speed internet, and other essential tools to work effectively.
The quicker you perfect your time management, the easier it’ll be to get in the swing of things! Like working in an office, make sure you’re spending an appropriate time on each task. Be sure to take regular breaks throughout the day when you’re losing focus. There’s no point longing something out when you’re not focused as the quality of your work won’t be to a high standard. Make a list at the start of every day of all the tasks you need to complete. Trello is an ideal application to show what tasks you and your team are doing and what needs to be completed by set times.
Take advantage of all the available tools you can access online to run your business effectively. Start tracking your and your employee’s time on tasks by using a time tracking application. It is a great way to monitor how you and your team are getting on and will allow you to see what projects and tasks your employees are doing. As well as this, you will be able to identify if there are any issues with team members. As you’re not in an office, you can’t keep an eye on staff in-person, therefore this is a great alternative to keep an effective team. Use a communication application to communicate effectively with your team, host video calls, message, and schedule meetings in calendars. This will help keep a productive and efficient workforce.
Ensuring you have a cybersecurity plan in place is essential for any business, especially when you’re working from home. With a huge increase in cyber-attacks in the past few months, it’s an element that can’t be ignored. An attack could be disastrous for your business so make sure you implement all the best practices to help keep your business protected at all times. Always remember that no business is ever too small to be hit.
Follow and implement these useful steps
- Use a secure Wi-Fi Network
- Disaster Recovery and Back Up Plan
- Security Awareness Training
- Strong Authentication
Find out more by visiting our blog on remaining cyber secure.
Take on board these useful tips for your home-based business. As times have changed and technology has advanced, businesses can certainly grow effectively from home. Working from home has its advantages and disadvantages, but it’s definitely the way forward. With the right tools and strategies, it can be a simple process. Keep up to date with our blogs where we offer guidance, tips, and tricks on how you can grow your business.
Do you want to see your business grow? Are you looking for tools to expand and enhance your organisation? Grow Your Business is designed with you in mind. With our unique framework focused on delivering you results, we want to help you expand and enhance your business whilst engaging with like-minded business people. Join our network of business owners who are passionate about growing their business and thriving in their organisation.